Design On Stage | Fuori Salone by Interni – Milano 2025 : 8 walk-in installations

“A multiple outdoor theater, that is what Interni installations look like. In Milano 2025, the show stood there, in the middle of the Fifteenth century walls of the Università Statale, for its public’s joy. Experience was in the air of this year’s theme Cre-Action. See our picks from the Design Week’s Fuori Salone.”

Dialogs between designers and manufacturers are the key to be part of the exhibition directed by Interni Magazine. What was to be seen passing by the cloisters and the gardens.

Not a pizza
Court of Honor, a gigantic pizza like shape, offers the opportunity to see the new and the old, mirrored in a horizontal structure circling a garden, The Gift. Chen Yaoguang interprets the theme of Cre-Action through the allegory of the mooncake, a traditional Chinese piece eaten to express gratitude and friendship; with a furniture partner, Light Mix and Kuka Home.

The Gift, Chen Yaoguang, Kuka Home

Not a death tunnel
We keep up with the Chinese, thanks to Drifting Yǎo, designed by Wu Bin (W.DESIGN) with Empire. Yao character, which describes checkered sunlight under the trees creating harmony and peace. The narrow (kind of scary) corridor plays with solid wood, contrasting with the ephemeral of daylights coming through holes.

Drifting Yǎo, Wu Bin (W.Design), Empire

Drifting Yǎo, Wu Bin (W.Design), Empire

Not a pipe
A Beat of Water’ by Bjarke Ingels Group (BIG) reveals the hidden dynamics of water use while demonstrating the capabilities of Roca Connect, a cloud-based system designed to optimize water consumption. The sculpture of consciousness of a precious matter, built in 300 linear meters of galvanized steel pipes of 14 meters in length.

A Beat of Water, BIG, João Albuquerque, Roca

A Beat of Water, BIG, João Albuquerque, Roca

Not on the Moon
Design for the Moon, Claudio Larcher and Astroterra Collective Architetti (NABA and ASU) gives an input about an imaginary life beyond the Earth. Under the dome, ideas are submitted for real or for fun, as a poetic point of view.

Design for the Moon, Claudio Larcher and Astroterra Collective Architetti, NABA and ASU

Design for the Moon, Claudio Larcher and Astroterra Collective Architetti, NABA and ASU

Not an arch
Echoes makes the frontier blurs between form and nature, by giving a delicate idea of an architecture, by Francesco Librizzi for Dàmeda. The skeleton is made of metal profiles (2cm diameter) composed as a system of arches and columns, until they reach the second portico height, to 12 meters. A sofa is laying under these poetic thin lines of light and color.

Echoes, Francesco Librizzi, Dameda

Not a wall
A parametric wavy pleated blue face, fabricated through 3D printing is illustrating the endless possibilities of building by printing. Landscapes, seascapes, glaciers, lakes, and ocean waves of Argentina are suggested here. A collaboration between IOUS Studio (Netherland), and Nagami (Spain).

Disegno Argentino, República Argentina

Not a tectonic
Magma points out the deep relation linking Humanity and Nature, as an unstable landscape… In shape of a labyrinth, an immersive walk-in gives a sensation of both proximity and complexity. One Works sets up a partitioned universe, in a ceramics decor (Atlas Concord and Mapei).

Magma One Works, Francesco Vitetta, Atlas Concorde, Mapei, Ricci

Not only tradition
Brazil is also a special guest, a regular one, showing the culture of its vast land, between tradition and technology. Cashew Rain reunites more than 50 Brazilian companies, illustrating a path of enhancement of their memory, cultural roots, nature and future oriented.